Shape What Britain Buys.
Utilise customer insights to create full-funnel retail media advertising.
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- Connected Store
An integrated way to deliver consistent messaging across multiple in-store touchpoints to target customers across their journey through the Tesco store network e.g. Point-of-Sale and In-store Radio.
- Onsite
Enable relevant and personalised shopping interactions through Targeted Display and Sponsored Products advertising solutions.
- Experience
Customer-led propositions that allow greater brand expression and positioning e.g. Experiential Events and Food Inspiration.
- PartnersAllows advertisers to use powerful first-party data to target key audiences away from Tesco’s digital storefront, providing access to several brand-safe networks. Discover more
- CRM
Use data science to deliver highly relevant incentives, rewards, and personalised messages that are fine-tuned to a shopper’s specific circumstances e.g. direct mailings.
- Multi Media Measurement
The ability to conduct comprehensive evaluation of 3rd party media campaigns through data matching, inclusive of Walled Garden Platforms.
- Self-serve powered by dunnhumby Sphere
Plan, execute, and measure omnichannel campaigns via an intuitive, user-friendly self-serve platform.
- Planogram Publisher
A market-leading solution that gives brands access to Tesco store-level planogram data. High-resolution planogram visuals enable brands to see what's on fixture and where with KPI measures on a brand's shelf availability.
- Category Development
A self-serve platform providing the ability to understand your products, customers and sales through existing and new insight solutions.
Resources.
A self-serve platform providing the ability to understand your products, customers and sales through existing and new insight solutions.
Support Brands to create, launch and measure NPD at every stage of the development cycle with unprecedented speed and scale.
The ability to conduct comprehensive evaluation of 3rd party media campaigns through data matching, inclusive of Walled Garden Platforms.
Allows advertisers to use powerful first-party data to target key audiences away from Tesco’s digital storefront, providing access to several brand-safe networks.
Customer-led propositions that allow greater brand expression and positioning e.g. Experiential Events and Food Inspiration (e.g. Food Love Stories).
Enable relevant and personalised shopping interactions through Targeted Display and Sponsored Products advertising solutions.
An integrated way to deliver consistent messaging across multiple in-store touchpoints to target customers across their journey through the Tesco store network e.g. Point-of-Sale and In-store Radio.
Use data science to deliver highly relevant incentives, rewards, and personalised messages that are fine-tuned to a shopper’s specific circumstances e.g. Direct Mailings and Coupon at Till.
Plan, execute, and measure omnichannel campaigns via an intuitive, user-friendly self-serve platform.
Continue the conversation.
Get in touch and learn how we can supercharge your marketing using customer data insights.
